Those of you who are interested in applying your business skills to help the working poor might be interested in an upcoming conference called Business with Four Billion: Creating Mutual Value at the Base of the Pyramid on September 9-11, 2007 in Ann Arbor, MI.
This conference is aimed at the growing interest in enterprise-based strategies for serving the four billion poor at the base of the economic pyramid (BoP). One of the keynotes is C.K. Prahalad, author of the well-researched BoP book, The Fortune At The Bottom of The Pyramid. Here’s Prahalad’s summary of the opportunity.
One of the conference objectives is to develop the new organizational capabilities required to achieve both business growth and poverty alleviation. This should be a very interesting discussion as so often these are viewed as incompatible objectives.
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